Every press conference has its objective.
Whether it is the announcement of a new product, a response to current topics, or strengthening a brand’s image, our goal is to ensure the client’s communication is clear, concise, visually appealing, and valuable for the media.
We oversee the entire process from preparation to media output:
selection of a suitable venue and date,
creation of invitations and communication with journalists,
scripting, moderation, and guest coordination,
technical provision (sound, lighting, streaming),
preparation of press materials and press kits,
monitoring and evaluation of media coverage.
We help brands manage unexpected questions, ensure a smooth process, and simultaneously build strong relationships with journalists.
In addition to traditional offline press conferences, we also organize online and hybrid formats that enable remote media participation.
A well-prepared press conference is about persuasive communication that builds trust and a positive brand experience. We most frequently organize press conferences as media breakfasts for client XXLutz, as a tasting for ACAN Premium Wines & Spirits, and as an interactive experience for LEGO®.
